Creative Economy Intelligence & Advisory

Verif is a specialist creative economy intelligence and advisory firm helping governments, development finance institutions, investors and creative businesses understand, measure and grow the creative and cultural industries.

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Introduction

Intelligence for a Growing Creative Economy

The creative economy is complex, fast-moving and increasingly important to economic development.

Verif brings together analytics, research, strategy and rights assurance to help clients make informed decisions and deliver meaningful outcomes across the creative and cultural industries.

We map industries, conduct sector diagnostics and impact studies, develop job creation and industry strategies, verify content and chain of title, and manage the stakeholder ecosystems through which creative economy outcomes are delivered.

What We Do

From Evidence to Impact

Creative Economy Analytics & Data

Data and intelligence that help decision-makers understand the size, structure and economic contribution of creative industries.

Job Creation & Industry Development Strategy

Strategies, financing frameworks and programmes designed to translate creative activity into sustainable employment.

Content Verification & Rights Assurance

Due diligence, chain-of-title verification and IP risk analysis that help reduce content and financing risks.

Studies, Diagnostics & Policy Research

Research and policy advisory that address sector challenges, emerging issues and regulatory needs.

Stakeholder Engagement & Management

Strategic coordination across governments, agencies, industry bodies, platforms, development institutions and talent.

Track Record Highlight

Experience That Delivers

Verif and its team have worked across major creative economy initiatives involving governments, development finance institutions, international organisations, financial institutions and industry bodies.

Selected engagements include work with AFD, the Nigerian Copyright Commission, FMACTCE, Google Nigeria, Afreximbank, NCAC, NFC, AfDB and ABAN.

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Why Us

Why Organisations Work With Verif

Industry Expertise

Deep operator-level knowledge across the Creative, Cultural, Hospitality and Tourism (CCHT) industries, including music, film, media, gaming, fashion, art, leisure and hospitality.

Proven Verification Capability

Proprietary content verification capabilities proven at scale across tens of thousands of content assets for international platforms.

Trusted Convening Power

Experience working with industry bodies and leading national planning processes for the creative sector.